Lobbying
& Law
Come
Fly Me.
You've
got to give it to Blue Star Jets credit, spotting a business opportunity
in the new ethics rule banning members of Congress from accepting
corporate and lobbyist sponsored travel. Eager to sell its services
to lawmakers facing the prospect of flying commercial, Blue Star
has retained law firm Blackwell Sanders Peper Martin to help with
the marketing blitz it is launching next month.
Blackwell
Sanders lawyer Kyle Gilster says that Blue Star, which acts as
a broker to arrange flights, is planning a series of lunches in
Washington and perhaps a "widely attended" event extolling
charter jet travel as a cost effective and hassle-free way for
members to get to multiple or hard-to-reach locations on campaign
and non-official trips.
With
members more concerned than ever about their images, Blue Star
PR head Marco Larsen says the company won't focus on the luxury
angle (even though it plans to hold the pitch at the swank Mandarin
Oriental Hotel's new private club, Tai Pan).
Gilster
points out that by paying for the charter service with political
action committe funds, members won't have to worry about the perception
that they're beholden to corporations and lobbyists. And Blue
Star is not lobbying. Gilster adds: "Their interest is free
market." Indeed.
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